Showing posts with label crafts. Show all posts
Showing posts with label crafts. Show all posts

The Basic Guide to Pricing Your Craftwork: With Profitable Strategies for Recordkeeping, Cutting Material Costs, Time & Workplace Management, Plus Tax Review

The Basic Guide to Pricing Your Craftwork: With Profitable Strategies for Recordkeeping, Cutting Material Costs, Time and Workplace Management, Plus Tax
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Mr. Dillehay's advice is aimed squarely at handcrafters, which means he's able to recommend courses of action that might be contrary to more general advice. For example, while it's common in many stores to price just under a dollar amount ($.99 or $.95 amounts), you don't want to do that with most handcrafted items. That sort of price can actually leave people thinking your goods are cheap and low-quality. Similarly, talking up the uniqueness of your methods or materials and raising your prices might increase your sales, even though common wisdom says that if sales are slow you should lower your prices.
Many beginning crafters are reluctant to put a decent price on their goods. They feel that they or their products aren't good enough, or that people won't be willing to pay that kind of price. They look at the price tag on the materials they used and think they shouldn't mark things up much beyond that. The problem is, there are many costs associated with crafting work that aren't taken into account by that, and you could find yourself losing money without even realizing it. Dillehay makes certain that you know how to take all of those invisible expenses into account when pricing your goods.
He goes on to talk about pricing for different markets. You might be able to price higher at a craft fair than through a store, for example. He even discusses wholesale pricing that allows you to sell to stores, catalogs, and other outlets while still making a profit. In fact, pretty much the only subject that seems conspicuously absent is any talk of selling online whatsoever.
Because so many factors affect the price of your goods, this book ends up doubling as a mini-guide on running a craft business (although you'll still want to delve more thoroughly into that as its own topic). It includes a variety of forms for inventories and so on.
Despite the absence of information regarding online pricing, methods and sales---which these days seems like a bit of a large oversight---there's so much valuable information in here that I highly recommend it to any crafter who'd like to make a profit on her wares.

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One of the most often asked questions from craftpersons selling their work is "How much should I charge?" Whether you have been in business or just starting, this step-by-step guidebook will help you answer that question. You'll get: Ways to raise the perceived value of your work and charge moreBasic formulas for pricing craftwork, retail or wholesaleHow to use pricing strategies to increase salesHow to price one-of-a-kind piecesHow to know if you are really making a profitHow to keep records, with sample forms you can copyHow to get the most profit out of every hourLegal ways to cut your tax bills and boost your net incomeMore ways to boost your cash income than you ever imagined

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Craft, Inc.: Turn Your Creative Hobby into a Business Review

Craft, Inc.: Turn Your Creative Hobby into a Business
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I purchased this book over Thanksgiving and just now got around to reading it. WOW! I wish I had done it sooner! I agree with all of the previous comments. This book is a quick read with much to offer the new crafter in the way of marketing and getting organized.
Taking advantage of the internet is a must for anyone in business these days and Craft Inc. has some wonderful gems to offer in that regard which I am putting to use as I write this. The information is laid out in a non-intimidating way that lets you decide which methods are going to be best for you.
I am inspired by the interviews with successful crafters of various mediums and how they got their start!
If you are thinking about taking your hobby to the next level, this is a good place to begin your journey and you will not be sorry you purchased this book.
Cheers!

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Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and namingthe company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.

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Etsy Success - How to Make a Full-Time Income Selling Jewelry, Crafts, and Other Handmade Products Online (Mogul Mom Work-at-Home Book Series) Review

Etsy Success - How to Make a Full-Time Income Selling Jewelry, Crafts, and Other Handmade Products Online (Mogul Mom Work-at-Home Book Series)
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As someone who is more creative than good at business, I'd rather be making my jewelry than having to spend time trying to promote my Etsy store. But let's face it, the site has gotten so big that you can easily get lost in the crowd of other sellers.
This book covered basic marketing ideas. Some were obvious, others were ones I hadn't thought of (such as posting jewelry making tutorials on Youtube to help get my name out there). I liked that there were a variety of ideas that ranged from easy things to ones that could work if you wanted to invest more time into your marketing (by creating a weekly e-mail newsletter, for example). I also appreciated the offline advertising advice as well.
Each bit of advice also included an explanation as to why such a marketing tactic would work. The gist of it is, you want to have an ongoing relationship with your customers rather than having them buy once and there is no communication after that. It's almost like turning your customers into "fans" who appreciate you staying in touch and giving them free information and special deals. Basically, this book gave me a new outlook on how to promote my Etsy store in a way that doesn't leave me feeling like a used car salesman.
I give this book four stars because part of it was devoted to how to set up an Etsy store. Wouldn't someone who bought this book already know how to do that? While the section isn't long, I think more useful information could have been given instead.

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