Competitive Selling: Out-Plan, Out-Think, and Out-Sell to Win Every Time Review

Competitive Selling: Out-Plan, Out-Think, and Out-Sell to Win Every Time
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This is a well thought-out book that highlights the key elements of the sales cycle. Chase does a great job in breaking down the critical failure points to avoid in making a pitch that has applications beyond traditional sales situations. If you are looking for a straightforward method of improving your overall negotiation and influencing skills, this book will help.

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