Average Reviews:
(More customer reviews)Very good book that explains how to market technology products. Buy this book and "Crossing the Chasm" by Geoffrey Moore to get a good understanding of the specifics of technology marketing.
"The Regis Touch" is a book from the eighties but is still very interesting and insightful, with lessons you can use today.
Click Here to see more reviews about: The Regis Touch: New Marketing Strategies For Uncertain Times
Click here for more information about The Regis Touch: New Marketing Strategies For Uncertain Times
0 comments:
Post a Comment