In Their Time: The Greatest Business Leaders Of The Twentieth Century Review

In Their Time: The Greatest Business Leaders Of The Twentieth Century
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When I ordered In Their Time I was expecting a book of business biographies. I thought the usual suspects--Gates, Ford, Channel, Walton--would all be featured. Instead the book went three steps further.
First the great business leaders were not only described but they were also characterized by their ability to seize the opportunities that existed in their time.
Second the book breaks down the "happenings of the time" into 6 key components.
1.Government Intervention
2.Global Affairs
3.Demography
4.Social Mores
5.Technology
6.Labor
Third it taught me how to look upon our current world to better identify where we are heading (while providing me with a solid understanding of where we have been.)
In Their Time was a massive undertaking by Tony Mayo and Nitin Nohria. Like good researchers they changed their focus several times as new trends became evident. The result is a book that is provocative and profound, entertaining and educational.
Jason C. Steinle.

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From little known heroes to legends like Sam Walton and Bill Gates, this absorbing book weaves history, economics, and personality to reveal the secrets behind the success of the last century's greatest American business leaders. The authors show that a key to success was 'contextual intelligence': the ability to 'read' and understand the context of the times and seize the unique opportunities within them. This book is a powerful resource containing canon of the 20th century's greatest business leaders in one volume. It is an absorbing read; the stories include both well known and unfamiliar leaders. It features a New Leadership Theory. Many leadership profiles focus on the personality traits. The authors' theory of 'contextual intelligence' represents a fresh perspective and is well-researched, based on a Harvard Business School Leadership Initiative Study of 1,000 great CEOs and Founders of American companies from 1900-1999. Many of the leaders profiled hail from non-US countries.

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