Impact Your Business: An allegory of an entrepreneur's journey to clarity, cash, profit, family, and success Review

Impact Your Business: An allegory of an entrepreneur's journey to clarity, cash, profit, family, and success
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Ken Kaufman's Impact Your Business is a business book that reads like a well-written short story. It is a must-read for small and mid-size business owners and non-financial executives alike.
Impact Your Business is an excellent example of financial best practices and the power these practices have to keep companies out of financial trouble or to rescue those already in trouble.
Meet Steve Loveland: Entrepreneur and business owner, now at risk of losing it all.
Many business owners and executives running SMBs will identify with the book's entrepreneur business owner, Steve Loveland. Steve has known the thrill of success, but is currently experiencing a dark depression over the possibility that his business won't survive. "When the allegory begins, he's overwhelmed, depressed, frustrated, and tired. The burdens he carries are heavy, and he can't seem to find a way to lighten his load."
Steve Loveland represents all the business owners whose businesses have outgrown their ability to manage all details and who don't have the clarity that financial reporting systems can provide to support the enterprise at its current level.
Finding clarity and reducing anxiety.
Clarity is a key word in Impact Your Business. The more clarity in all parts of the business, especially the financial elements, the less anxiety the business owner will experience. Ken's book is a journey to financial clarity.
Clarity is found in the persona of Jennifer, a finance executive who serves Steve as an interim CFO, and the IMPACT criteria she employs to provide peace of mind, better decision-making, and improved cash flow and profits.
IMPACT is an acronym. It represents the six criteria to which all reports and information an entrepreneur receives about the business' performance should adhere: Insightful, Meaningful, Precise, Accessible (both physically and intellectually), Comparative, and Timely.
Praise for Impact Your Business.
Anita Campbell, whose SmallBizTrends.com is one of the savviest and most respected websites dedicated to small businesses, writes, "As a business owner it's all too easy to wake up one day and find that your business and indeed your life-feel out of control. Impact Your Business give you the inspiration-and the nuts and bolts advice-you need to deal with the challenges and be the success you KNOW you can be."
More than business insight.
Impact Your Business is more than mere business insight; it is business wisdom and life wisdom woven together. In this regard, it is similar to other books that I've read and enjoyed. They include: The Art of Profitability by Adrian Slywotzky; Lessons From The Window Seat-Achieving Shared Vision in the Workplace by David Specht; Loving Monday-Succeeding in Business Without Selling Your Soul by John D. Beckett; and Gifts From Eykis-A Story of Self-Discovery by Wayne W. Dyer.


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