Average Reviews:
(More customer reviews)Social Media seems to be the prerogative of the Gen X/Yers BUT us boomers have a lot to gain from using Social Media effectively.
And here is finally a book written by someone who IS a boomer and understands the need for not wasting our time on SM that is not effective for us or our businesses.
I"m no newbie, having been involved with technology since the 70s and I've been using LinkedIn, Twitter and Facebook for a while already, but in each chapter in the book I found tips and pieces of advice to use. My copy now looks very dog-eared from all the pages I"ve read and want to refer back to.
Just a well written book that gives you the facts and steers away from pitfalls. I don't recommend a lot of books that I read, but this is one that I can do without any hesitation. If you're looking to dip your toes into Social Media or get more advanced and strategic about it, you can't go wrong. AND it's under 200 pages so not overwhelming either.
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